
The rice protein in its formula helps retain more color pigments in the hair, making the hair color brighter and shinier. The fixing balm is enriched with a complex of vitamins and keratin, providing deep and long-lasting nourishment. Keratin is one of the key structural components of hair, helping to strengthen and straighten it, resulting in vibrant hair with intense color.
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Dark Deep Red
Resilient creamy hair color by Rubella Fashion Color enhances the optical effect of hair color.
The rice protein in its formula helps retain more color pigments in the hair, making the hair color brighter and shinier. The fixing balm is enriched with a complex of vitamins and keratin, providing deep and long-lasting nourishment. Keratin is one of the key structural components of hair, helping to strengthen and straighten it, resulting in vibrant hair with intense color.
How to use:
Mix the dye with the developer and apply to the hair. Leave on for 30 minutes, then rinse thoroughly with warm water. Finish by applying the balm.
Important: Conduct an allergy/sensitivity test before use!
Delivery - terms and prices
After placing an order, delivery is processed on business days. Package design and product images may differ. Delivery time depends on the selected method - on average up to 5 days.
International Omniva post - from 7 € (price depends on parcel weight). For other options (DPD, FedEx), standard rates and transit times apply.
In addition to the thresholds listed above, we can consider free delivery options depending on the order amount and for deliveries to other countries. Contact us and we will suggest the best option.
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On average - up to 5 business days (depends on the selected delivery method).
Loyalty program - 5% cashback on purchases
Registered customers receive 5% cashback on purchases. Bonus points are credited automatically and can be used to pay for future orders.
1) Register on the website - create an account to participate in the program.
Log into your account - bonuses are credited only to logged-in users.
Make purchases - cashback is credited automatically after invoice creation.
Rubella Beauty "RUBELLA" Fashion Hair Dye Deep Red 5.56 115 ml is a creamy permanent hair color created for people who want a rich red shade with visible shine and a more polished-looking finish. This type of product is usually chosen when the goal is not only to change the tone, but also to keep the hair looking smooth, glossy and expressive after coloring. Deep red shades can look especially striking in natural light, where the intensity and reflective effect of the pigment become more noticeable.
What makes this formula interesting is the combination of color pigments with rice protein and a post-color fixing balm enriched with keratin and vitamins. In simple terms, rice protein helps the hair hold onto more pigment during the coloring process. That can make the shade look fuller, brighter and more even from root to length. It also helps the surface of the hair feel less rough, which matters because smoother hair reflects light better and the color appears more luminous. This is one reason people often look for protein-enriched hair dye rather than basic color alone.
The fixing balm adds another important step after rinsing. Keratin is a protein naturally present in hair and is known as one of its main building materials. In hair cosmetics, keratin is used to help coat and condition the hair shaft, so strands feel more aligned and look sleeker after coloring. When paired with vitamins in the balm, it helps the hair feel softer and less dry-looking, which is especially useful after an oxidative color service. The result is not just a new shade, but hair that looks smoother, more vibrant and better finished overall.
This red hair dye can suit someone refreshing faded lengths, trying a bold warm tone for a style change, or maintaining an intense red look between salon visits. A creamy texture is often appreciated because it spreads more evenly through the hair and is easier to distribute without dripping too much. If your priority is expressive color with shine, plus conditioning elements that help the hair look less stressed after coloring, this kind of formula fits that scenario well.
As with any permanent hair color, it is wise to use it thoughtfully. Red pigments can appear differently depending on your starting shade and previous coloring history, and damaged or highly porous hair may absorb color unevenly. Always do the recommended allergy test before use, and take extra caution if your scalp is sensitive or if you have recently used other strong chemical hair treatments.
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