Hair Color Ash Blonde 7.1, 115 ml - Rubella Fashion
- From 5 pcs · €3.25 each −7%
- From 10 pcs · €3.15 each −10%
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- Parcel machine delivery from €2.15 (Estonia)
- Free delivery: Estonia €30
- Usually dispatched in 1–2 business days
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- SKU:
- V00000011933
- EAN:
- 3800038933229
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Rubella Fashion Color Permanent Cream Hair Dye enhances the optical effect of hair color. Thanks to rice protein in the formula, it helps retain more color pigments, making the color brighter and shinier.
The fixing balm is enriched with a complex of vitamins and keratin, providing deep and long-lasting nourishment. Keratin is one of the main structural components of hair, helping to strengthen and smooth it. The result is vibrant hair with an intense color.
How to use?
Mix the dye with the developer and apply it to your hair. Leave for 30 minutes, then rinse thoroughly with warm water. Finish with the fixing balm.
Important: Perform an allergy/sensitivity test before use!
Set includes:
- Tube of cream dye – 50 ml
- Developer bottle – 50 ml
- Fixing balm sachet – 15 ml
- Protective gloves
- Instructions for use
What it is
Rubella Beauty RUBELLA Fashion Hair Dye Ash Blonde 7.1 is a permanent cream hair color created for those who want a cool ash-blonde tone with a clearer, more polished finish. People usually choose this shade to soften unwanted warm or yellow-looking nuances and give the hair a more refined, salon-inspired result. As a permanent hair dye, it works not only by depositing color, but also by changing the hair tone more deeply than a temporary tint.
Its action comes from the combination of color pigments and developer, which open the hair cuticle so the shade can settle inside the hair shaft. This is what gives permanent color its longer-lasting effect compared with wash-out formulas. The ash tone in shade 7.1 is especially relevant if you prefer a cooler blonde rather than a golden or copper result. Keep in mind that the final look always depends on your starting color and the condition of the hair.
Key components
What makes this formula more interesting than a basic dye is the addition of caring ingredients:
- Rice protein — helps the hair hold onto pigments better, which can make the color appear brighter and more even with extra shine.
- Fixing balm with keratin and vitamins — keratin is a structural protein naturally present in hair, so in after-color products it is often used to help smooth the surface and reduce the rough feel that can appear after coloring.
The balm step helps the hair feel softer and look sleeker after rinsing.
When people choose it
This type of cream color suits people who color at home and want grey coverage or a lasting tone refresh without choosing a very harsh-looking result. It can fit into a regular beauty regimen when:
- roots need touching up,
- lengths need reviving,
- or the overall shade has become dull.
For a more predictable outcome, it is worth considering whether your hair is natural, previously dyed, highlighted, porous, or lightened, because these factors affect how ash pigments appear.
Important notes
As with any permanent hair coloring product, a patch test before use is important, even if you have colored your hair before. Extra caution is wise on very damaged, heavily bleached, or sensitive scalp-prone hair. If you are unsure whether an ash blonde shade is suitable for your base color, it may be sensible to ask a hairdresser first.
Specifications
| Brand | Rubella Beauty |
|---|---|
| Product type | Henna/dye |
| Application area | Hair |
| Cosmetic concern | Grey hair/colouring |
| Action / Effect | Nourishment |
| Key ingredient | Keratin |
Delivery - terms and prices
After placing an order, delivery is processed on business days. Package design and product images may differ. Delivery time depends on the selected method - on average up to 5 days.
- Pick-up at the Vitateka store (T1, Peterburi tee 2, Tallinn)Free
- Smartpost parcel locker2.15 €
- DPD parcel locker2.19 €
- Omniva parcel locker2.88 €
- Smartpost courier4.60 €
- DPD courier5.38 €
- Omniva courier6.20 €
- DPD parcel locker3.79 €
- Omniva parcel locker4.50 €
- DPD courier5.13 €
- Omniva courier6.05 €
- Unisend (LP Express) parcel locker2.31 €
- DPD parcel locker3.79 €
- Omniva parcel locker4.55 €
- DPD courier5.13 €
- Omniva courier6.05 €
- Posti parcel locker / pick-up point6.17 €
- Omniva International Post - Economy (up to 2 kg, 4–8 days)from 7.22 €
- Omniva International Post - Standard (up to 30 kg, 3–6 days)from 7.89 €
- Packeta courier to your door5.01 €
- Omniva International Post - Economy (up to 2 kg, 7–9 days)from 6.74 €
- Omniva International Post - Standard (up to 30 kg, 6–8 days)from 7.60 €
- Czech Republic - pick-up point (PUDO)from 3.93 €
- Czech Republic - courierfrom 6.10 €
- Slovakia - pick-up point (PUDO)from 3.80 €
- Slovakia - courierfrom 5.87 €
- Hungary - pick-up point (PUDO)from 4.13 €
- Hungary - courierfrom 7.42 €
- Romania - pick-up point (PUDO)from 3.61 €
Omniva International Post - the price depends on the country and the parcel weight. See the full price table on our Delivery page.
In addition to the thresholds listed above, we can consider free delivery options depending on the order amount and for deliveries to other countries. Contact us and we will suggest the best option.
Email: [email protected]
Chat: message us in the chat
On average - up to 5 business days (depends on the selected delivery method).
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Customer Questions
The final ash-blonde tone depends heavily on your starting color and hair condition, as noted in the product description. For the most predictable result, first identify your base: on natural, uncolored hair, shade 7.1 will develop into a cool, ashy blonde, effectively neutralizing any underlying warmth. If your hair is already dyed or highlighted, the new color will mix with the existing pigment, which can lead to unpredictable tones, especially if there are warm or brassy residues. Very porous or previously lightened hair may grab the ash pigments more intensely, sometimes resulting in a cooler, potentially slightly greyish cast.
The fixing balm included in the kit contains keratin and vitamins, components chosen for their post-color care properties. Keratin is a structural protein naturally found in hair. During the permanent coloring process, the developer opens the hair cuticle, which can leave the hair surface feeling rough and looking dull. The balm works by helping to smooth this lifted cuticle layer, aiming to reduce roughness and improve manageability and shine after you rinse out the dye. It is not a deep conditioner but a finishing treatment designed to seal the surface and lock in the newly deposited color for better longevity.
Yes, this permanent cream color is suitable for both covering new grey regrowth at the roots and refreshing the color on the lengths, as it fits into a regular beauty regimen for these purposes. The key to a seamless result is managing application timing due to the different processing needs of virgin roots versus previously colored hair.
A patch test is a critical safety step for any permanent hair color because it checks for potential allergic reactions to ingredients like paraphenylenediamine (PPD) or related compounds, which are common in oxidative dyes. Sensitivity to these ingredients can develop at any time, even if you have used hair color products without issue for years. An allergic reaction on the scalp can be severe, causing itching, redness, swelling, or blistering, and requires immediate medical attention.
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