Rubella Fashion Color Permanent Cream Hair Dye enhances the optical effect of hair color. Thanks to rice protein in the formula, it helps retain more color pigments, making the color brighter and shinier.
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Rubella Fashion Color Permanent Cream Hair Dye enhances the optical effect of hair color. Thanks to rice protein in the formula, it helps retain more color pigments, making the color brighter and shinier.
The fixing balm is enriched with a complex of vitamins and keratin, providing deep and long-lasting nourishment. Keratin is one of the main structural components of hair, helping to strengthen and smooth it. The result is vibrant hair with an intense color.
How to use?
Mix the dye with the developer and apply it to your hair. Leave for 30 minutes, then rinse thoroughly with warm water. Finish with the fixing balm.
Important: Perform an allergy/sensitivity test before use!
Set includes:
Delivery - terms and prices
After placing an order, delivery is processed on business days. Package design and product images may differ. Delivery time depends on the selected method - on average up to 5 days.
International Omniva post - from 7 € (price depends on parcel weight). For other options (DPD, FedEx), standard rates and transit times apply.
In addition to the thresholds listed above, we can consider free delivery options depending on the order amount and for deliveries to other countries. Contact us and we will suggest the best option.
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On average - up to 5 business days (depends on the selected delivery method).
Loyalty program - 5% cashback on purchases
Registered customers receive 5% cashback on purchases. Bonus points are credited automatically and can be used to pay for future orders.
1) Register on the website - create an account to participate in the program.
Log into your account - bonuses are credited only to logged-in users.
Make purchases - cashback is credited automatically after invoice creation.
Rubella Beauty RUBELLA Fashion Hair Dye Ash Blonde 7.1 is a permanent cream hair color created for those who want a cool ash-blonde tone with a clearer, more polished finish. People usually choose this shade to soften unwanted warm or yellow-looking nuances and give the hair a more refined, salon-inspired result. As a permanent hair dye, it works not only by depositing color, but also by changing the hair tone more deeply than a temporary tint.
Its action comes from the combination of color pigments and developer, which open the hair cuticle so the shade can settle inside the hair shaft. This is what gives permanent color its longer-lasting effect compared with wash-out formulas. The ash tone in shade 7.1 is especially relevant if you prefer a cooler blonde rather than a golden or copper result. Keep in mind that the final look always depends on your starting color and the condition of the hair.
What makes this formula more interesting than a basic dye is the addition of rice protein and the fixing balm with keratin and vitamins. Rice protein helps the hair hold onto pigments better, which can make the color appear brighter and more even with extra shine. Keratin is a structural protein naturally present in hair, so in after-color products it is often used to help smooth the surface and reduce the rough feel that can appear after coloring. The balm step helps the hair feel softer and look sleeker after rinsing.
This type of cream color suits people who color at home and want grey coverage or a lasting tone refresh without choosing a very harsh-looking result. It can fit into a regular beauty regimen when roots need touching up, lengths need reviving, or the overall shade has become dull. For a more predictable outcome, it is worth considering whether your hair is natural, previously dyed, highlighted, porous, or lightened, because these factors affect how ash pigments appear.
As with any permanent hair coloring product, a patch test before use is important, even if you have colored your hair before. Extra caution is wise on very damaged, heavily bleached, or sensitive scalp-prone hair. If you are unsure whether an ash blonde shade is suitable for your base color, it may be sensible to ask a hairdresser first.
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