Premium Fashion Color Hair Dye "Medium Ash Blonde" 7.1, 130 ml-Rubella

What this hair colour is

Rubella Beauty Premium Fashion Color Hair Dye Medium Ash Blonde 7.1 is a permanent cream hair color designed for people who want a cool-toned blonde result with more attention to the condition of the hair during colouring. Shade 7.1 belongs to the ash blonde family, so it is usually chosen when the aim is a softer, less golden tone. The creamy texture helps spread the mixture more evenly through the hair, which is useful for full-head colouring, root refresh sessions, or refreshing the lengths.

Bond Re-Plex approach

What makes this permanent dye more interesting than a basic colorant is the Bond Re-Plex approach. During colouring, the hair fibre goes through an alkaline and oxidative process that can leave it feeling rougher and more fragile. Bond Re-Plex is described as an amino acid complex that works within the hair structure, helping reduce breakage and making the strands feel more resilient after the service. In simple terms, it is there not only to deposit colour, but also to help the hair hold onto more strength while the shade develops.

Key ingredients

The formula also includes several components often used in colour products intended for hair that looks dull, tired or stressed by frequent styling and repeated dyeing:

• Q10 — known in cosmetics as an antioxidant ingredient and often used in products aimed at maintaining a more vital appearance of hair.
• Oleic acid — a fatty acid that helps soften the feel of the hair and can improve smoothness and shine.
• Vitamin C — contributes antioxidant protection as well.

When people choose it

This type of product suits those who want a long-lasting colour change rather than a wash-out tint, especially if they prefer a blonde shade with an ash direction and want the hair to look glossy rather than flat after colouring. It can fit into a home colouring routine when grey coverage, root maintenance or a cooler blonde refresh is the goal. For the best result, choose the shade with your current hair colour and previous colouring history in mind, because ash tones can develop differently on porous, bleached or very warm bases.

Important to know before use

As with any permanent hair dye, a cautious approach matters. Keep these points in mind:

• Hair colourants can cause serious allergic reactions, so a patch test and careful reading of the instructions are important before use.
• If the scalp is sensitive or irritated, or the hair has been heavily lightened or chemically processed, it is sensible to be extra careful or ask a hair professional for advice.