Balm shade Bad Girl (150 ml) - Base Queen of hearts, red
Balm shade Bad Girl (150 ml) - Base Queen of hearts, red
Free delivery: Estonia from €30 · Latvia €35 · Lithuania €40 · Poland €50 · other countries — ask us in chat
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Balm shade Bad Girl (150 ml) - Base Queen of hearts, red

€9.10

*AMMONIA-FREE * STRONG PIGMENT * LASTS MORE THAN 10 WASHES * DOES NOT STAIN CLOTHES OR OBJECTS * BRIGHT SHADE even after washing with hot water. The colour can stay on the hair for up to 100 days.

Availability:
Out of stock
SKU
100000011411
Ean
4650092455521

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Balm shade Bad Girl (150 ml) - Base Queen of hearts, red

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Customer Questions
How long does the red shade last with the Queen of Hearts tinted balm, and how can I make it stay longer?
Queen of Hearts is a tinted balm with direct pigments, not an oxidative hair colour. The pigment coats the outer layer of the hair instead of changing the colour deep inside the strand. That is why the red can look intense straight after application and then fades gradually over time.The product keeps the shade visible through multiple washes while fading more softly than classic permanent colouring. The actual duration depends on your hair's porosity and how you care for it. On porous or previously lightened hair, the pigment can hold longer and appear more saturated. On smooth, less porous hair it usually washes out sooner.To make the red last as long as possible:Wash your hair less often and rinse with lukewarm or cool water.Choose a gentle shampoo for colour-treated hair, ideally without strong sulfates.Avoid harsh clarifying shampoos, which strip surface pigment quickly.Rinse after application until the water runs clearer so no excess colour stays on the hair surface.Keep in mind that because the pigment sits on the outside of the hair, some transfer to light towels or pillowcases can happen, especially in the first washes.This balm is a good option for refreshing faded colour or maintaining a bright shade between salon visits.
Will the red show on dark hair, or do I need light or bleached hair for it to be visible?
The final result depends strongly on your starting base. On light hair the red usually appears brighter and clearer, while on darker hair it may look like a softer tint or a colour reflect. On porous or previously lightened hair, the pigment can hold longer and appear more saturated.Because this balm uses direct pigments that coat the outside of the hair instead of developing inside the strand, it does not lighten natural hair colour. So on dark brown or black hair, you should expect a reddish sheen or a subtle red tint, not a bright red transformation. On bleached or naturally very light hair, the same balm can give a much more intense, clearly visible red.Medium brown hair usually falls somewhere in between: the red will add warmth and a visible tone, but it may look more like a tinted reflect than a solid red. The only reliable way to know exactly how the colour will develop on your hair is to apply the balm to a small hidden section first and look at the result in natural light.This type of product is designed for people who want to refresh faded colour, add a brighter tone to pre-lightened hair, or experiment with a bold shade without committing to permanent dye. If your hair is dark and you want a vivid red without pre-lightening, a tinted balm is not the right choice.
Is the Queen of Hearts tinted balm damaging to hair, and does it work like a conditioner?
This tinted balm is ammonia-free and works through direct pigments. Unlike oxidative colour, it does not change the pigment deep inside the hair; it coats the outer layer instead. That means it is not a bleach and does not lighten the hair. It is still a cosmetic colouring product, so it is not the same as a repair treatment.The formula includes a creatine complex, vitamin E and flaxseed oil. The creatine complex is meant to help the hair surface feel smoother after colouring, vitamin E is included for its antioxidant role in hair cosmetics, and flaxseed oil helps soften the hair and add gloss. So the balm is designed to deposit colour and at the same time leave the lengths looking sleeker and more polished.If your hair is damaged or very dry, this product does not replace your regular shampoo, conditioner or masks. Use it as a colouring step and keep your usual care routine alongside it. Extra attention is useful on very light, damaged or porous lengths, because these areas can absorb more colour than expected and may end up more saturated. If you have a sensitive scalp, apply with caution and avoid use on irritated skin. A hidden strand test before the first full application is a sensible precaution.
How should I apply it evenly and what should I watch out for?
The balm is ready to use, so there is no mixing with a developer. The texture is designed for even distribution, which helps the pigment sit more uniformly along the hair length. To get the most even result:Start with clean, product-free hair and work in sections so each strand gets the same amount of balm.Wear gloves and protect your clothing, because direct pigments can stain skin and fabric.Pay extra attention to very light, damaged or porous lengths, since they absorb more colour and can turn out darker than the rest.Distribute the balm evenly from the root area to the tips using your fingers or a wide-tooth comb.Follow the timing and rinsing instructions on the packaging; this source does not specify a leave-in time, so the package remains the reference.Rinse thoroughly until the water runs lighter, and use lukewarm or cool water to reduce colour loss in the first wash.Before the first application, test the balm on a small hidden section to see how the shade develops on your hair. This is especially useful if your hair is porous or very light. If you have a sensitive scalp, apply with caution and avoid use on irritated skin.
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Delivery - terms and prices

After placing an order, delivery is processed on business days. Package design and product images may differ. Delivery time depends on the selected method - on average up to 5 days.

Estonia
  • Pick-up at Vitateka store (T1, Peterburi tee 2)Free
  • Parcel locker Itella Smartpost2.28 €
  • Parcel locker Omniva3.05 €
  • Parcel locker DPD2.34 €
Free to a parcel locker for orders from 30 €
Packeta (selected countries)
  • Poland - home delivery (courier)5.00 € / 21 PLN
  • Slovakia - pick-up point (PUDO)3.80 €
  • Slovakia - courier5.87 €
  • Czech Republic - pick-up point (PUDO)3.93 €
  • Czech Republic - courier6.10 €
  • Hungary - pick-up point (PUDO)4.13 €
  • Romania - pick-up point (PUDO)3.61 €
Latvia
  • Parcel locker Itella Smartpost3.96 €
  • Parcel locker Omniva4.90 €
  • Parcel locker DPD4.13 €
Free to a parcel locker for orders from 35 €
Lithuania
  • Parcel locker Itella Smartpost3.96 €
  • Parcel locker Omniva4.95 €
  • Parcel locker DPD5.11 €
Free for orders from 40 €
Finland
  • Posti pick-up point6.90 €
Free for orders from 75 €
Other EU countries

International Omniva post - from 7 € (price depends on parcel weight). For other options (DPD, FedEx), standard rates and transit times apply.

Free delivery - on request

In addition to the thresholds listed above, we can consider free delivery options depending on the order amount and for deliveries to other countries. Contact us and we will suggest the best option.

Delivery time

On average - up to 5 business days (depends on the selected delivery method).

Loyalty program - 5% cashback on purchases

Registered customers receive 5% cashback on purchases. Bonus points are credited automatically and can be used to pay for future orders.

Cashback and points rate
  • Cashback for registered customers5%
  • Earning rate1 EUR = 5 points
  • Point value1 point = 1 cent
Example: purchase of 100 EUR = +500 points ( 5 EUR )
Key conditions
  • Credit appliedafter invoice creation
  • Max payment with pointsup to 50% of the order
  • Validity period183 days
  • Reminder7 days before expiration
How the program works
  • For every 1 euro spent5 bonus points
  • 1 bonus point equals1 cent
  • Cashback rate5% of the purchase amount
  • Bonuses are availableonly to registered and logged-in users
Bonuses are available only to registered and logged-in users
Using bonus points
  • You can pay with pointsup to 50% of the order value
  • Points can be used to pay forproducts, taxes, and shipping
  • Minimum balance for use1 point
  • If an order is returnedspent points are refunded
Bonuses are credited even when using coupons or when part of the order is paid with points
Validity period and notifications
  • Bonus points are valid183 days from the date of credit
  • Email reminder7 days before expiration
  • When are bonuses credited?after invoice creation
  • Are bonuses credited when using coupons?Yes
  • Are bonuses credited if part of the order is paid with points?Yes
How to start earning cashback

1) Register on the website - create an account to participate in the program.

Step 2

Log into your account - bonuses are credited only to logged-in users.

Step 3

Make purchases - cashback is credited automatically after invoice creation.

Bad Girl Queen of Hearts Tinted Balm, red, 150 ml

Bad Girl Queen of Hearts Tinted Balm, red, 150 ml is a ready-to-use hair tint for those who want a vivid red shade without ammonia. People usually choose this type of colouring balm when they want to refresh faded colour, add a brighter tone to pre-lightened hair, or experiment with a bold look without committing to permanent dye. The texture is designed for even distribution, which helps the pigment sit more uniformly along the hair length.

How the colour works

The main role here belongs to the strong direct pigments. Unlike oxidative colour, they coat the outer layer of the hair instead of changing the pigment deep inside the strand. That is why the shade can look intense straight after application and then gradually wash out over time. This format is especially popular with users who like expressive fashion tones and want colour that stays visible through multiple washes while still fading more softly than classic permanent colouring.

Key components

What makes the formula more pleasant to use is the addition of caring ingredients:

  • Creatine complex — helps the hair surface feel smoother, so the lengths may look less rough after colouring.
  • Vitamin E — valued in hair cosmetics for its antioxidant role.
  • Flaxseed oil — helps soften the hair and add gloss.

In practice, this means the balm is aimed not only at depositing colour, but also at making the hair look sleeker and more polished after tinting.

Who it suits

This red hair balm suits people who like to:

  • Maintain a bright shade between salon visits.
  • Enhance the look of bleached or naturally light hair.
  • Add a visible colour accent for a special period.

The final result depends strongly on the starting base: on light hair the red usually appears brighter and clearer, while on darker hair it may look like a softer tint or reflect. If your hair is porous or previously lightened, the pigment can hold longer and appear more saturated.

Important notes

As with any highly pigmented hair colouring product, it is wise to test it first on a small hidden section to see how the shade develops on your hair. Extra attention is useful on very light, damaged or porous lengths, because they can absorb more colour than expected. If you have a sensitive scalp, apply with caution and avoid use on irritated skin.

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