Toning Shampoo Wine Red V48 40ml: cosmetic hair toning shampoo; shade V48 (wine red, for light blonde to brown hair). Ammonia-free. Aloe vera + UV filter. Toning effect 4-8 washes.
⚠ Patch test 48h before use. Contains hair colourant — may cause allergic reactions. Not for under-16. Keep out of reach of children.
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Toning Shampoo Wine Red (Shade V48) 40ml is a cosmetic toning shampoo for light blonde to brown hair, providing a wine red toning colour effect. The formula is ammonia-free. Contains aloe vera extract, which contributes to a smooth, shiny and naturally conditioned hair appearance. A UV filter in the formula provides cosmetic protection for the colour-treated hair against the fading effects of sunlight. The shampoo is applied to clean, damp hair and left in contact for 15–45 minutes before rinsing; the toning colour effect lasts approximately 4–8 washes. Shade V48 — wine red, suitable for light blonde to brown hair shades. 40 ml.
40 ml. Cosmetic toning shampoo. Shade V48 (wine red). For light blonde to brown hair. Ammonia-free. Aloe vera + UV filter. Grey-covering toning effect 4-8 washes.
NET QUANTITY: 40 ml
SHADE: V48 — Wine Red (for light blonde to brown hair).
INGREDIENTS (INCI): Key actives: Aloe Barbadensis Gel (Aloe Vera), UV filter; see packaging for full INCI list.
USE: Apply to clean, damp hair. Massage until a lather forms. Leave 15–45 minutes depending on desired result. Rinse thoroughly. Result lasts approximately 4–8 washes.
WARNINGS: For cosmetic external use on hair only. Avoid contact with eyes — rinse immediately if contact occurs. ⚠ Carry out a patch test 48 hours before each use. Contains hair colourant — may cause severe allergic reactions. Do not use if you have ever had a reaction to hair dye. Not for use on children under 16. Not for eyebrows or eyelashes. Keep out of reach of children.
STORAGE: Store as directed on packaging.
BEST BEFORE: See packaging.
IMPORTER: VITATEKA OÜ, Mõisa tee 5, Kostivere alevik, Harjumaa, Estonia 74204, www.vitateka.ee
Delivery - terms and prices
After placing an order, delivery is processed on business days. Package design and product images may differ. Delivery time depends on the selected method - on average up to 5 days.
International Omniva post - from 7 € (price depends on parcel weight). For other options (DPD, FedEx), standard rates and transit times apply.
In addition to the thresholds listed above, we can consider free delivery options depending on the order amount and for deliveries to other countries. Contact us and we will suggest the best option.
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On average - up to 5 business days (depends on the selected delivery method).
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Fashion Color Toning Shampoo Wine Red V48 is a temporary hair colour shampoo for people who want to refresh their shade, add a visible red-wine tone, or experiment without committing to permanent dye. It is designed for hair from light blonde to brown, where the final result can look softer or more intense depending on the starting colour and how long the product is left on the hair.
The formula works by coating the hair surface with colour pigments rather than changing the hair structure in the way ammonia-based dyes do. That is why the effect gradually fades over about 4–8 washes. This type of toning shampoo is often chosen when someone wants to revive dull-looking colour between salon visits, give natural hair a richer reflection, or blend early grey strands in a gentler way. Because it is ammonia-free, the colouring process is less harsh than classic permanent colouring.
Aloe vera is included to help the hair feel smoother and look glossier after rinsing. In simple terms, it helps the hair fibre retain a softer, more conditioned feel, which is useful because coloured lengths can sometimes appear rough or dry. The added UV filter has a practical role too: sunlight can make cosmetic colour fade faster, and this ingredient helps reduce that fading effect so the tone stays fresher for longer.
Fashion Color toning shampoo suits those who like flexible colour changes: for example, adding a wine-red nuance for a season, boosting shine before an event, or testing whether warmer red tones suit their look before moving to a longer-lasting hair dye. On lighter hair, the shade may appear brighter and more vibrant; on darker brown hair, it is more likely to show as a rich red reflection.
Because this is a hair colourant, caution matters. Always do the 48-hour patch test before use, even if you have coloured your hair before, as sensitivities can develop over time. Avoid using it on eyebrows or eyelashes, and be especially careful if you have previously reacted to hair dye products.
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