
BAD GIRL Blue Devil Blue (150ml): cosmetic semi-permanent direct hair colour, deep blue shade. Ammonia-free, no PPD.
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BAD GIRL Blue Devil is a semi-permanent cosmetic hair colour product in shade Blue — an intense, mesmerising deep-blue shade for those who appreciate that perfection is in the details and believe in making a lasting impression. BAD GIRL direct hair colours are ammonia-free, peroxide-free, no-PPD ready-to-use direct pigment products that deposit vivid colour onto the hair cuticle without any oxidative chemistry. The Blue Devil shade provides a rich, saturated blue tone: on pre-lightened or very light blonde hair, it delivers a vivid electric-blue result; on grey/white hair, a full-coverage bright blue; on medium-light hair, a deep blue-toned overlay. The formula contains a keratin complex for hair smoothing and conditioning, vitamin E for antioxidant support, and linseed oil for moisturising and shine. Lasts up to 100 days / over 10 washes; colour is vibrant after hot water washing; does not transfer onto clothing or bedding once dry. 150 ml applicator bottle.
⚠ Colour result may vary from packaging image. Use gloves during application. Patch test before first use.
150 ml. Cosmetic semi-permanent direct hair colour. Shade: Blue (Blue Devil).
NET QUANTITY: 150 ml
SHADE: Blue Devil — Blue.
INGREDIENTS (INCI): Key actives: Direct hair dye(s) (blue pigments), Keratin, Tocopheryl Acetate (Vitamin E), Linum Usitatissimum (Linseed) Seed Oil. Ammonia-free. Peroxide-free. No PPD. (See product label for full INCI list.)
USE: Put on gloves. Apply evenly to clean, dry hair with applicator from roots to tips. Leave for 20–30 minutes. Rinse thoroughly until water runs clear.
WARNINGS: For external cosmetic use only. Always wear gloves during application. Patch test before first use. May stain skin during application. Colour result may differ from packaging. Avoid contact with eyes. Not for use on eyelashes or eyebrows. In case of allergic reaction, discontinue use. Not a medicinal product. Keep out of reach of children.
STORAGE: Store at room temperature.
BEST BEFORE: See packaging.
COUNTRY OF ORIGIN: Russia.
MANUFACTURER: BAD GIRL (Acme Professional), Russia.
IMPORTER: VITATEKA OÜ, Mõisa tee 5, Kostivere alevik, Harjumaa, Estonia 74204, www.vitateka.ee
Delivery - terms and prices
After placing an order, delivery is processed on business days. Package design and product images may differ. Delivery time depends on the selected method - on average up to 5 days.
International Omniva post - from 7 € (price depends on parcel weight). For other options (DPD, FedEx), standard rates and transit times apply.
In addition to the thresholds listed above, we can consider free delivery options depending on the order amount and for deliveries to other countries. Contact us and we will suggest the best option.
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On average - up to 5 business days (depends on the selected delivery method).
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Bad Girl Blue Devil Blue is a semi-permanent direct hair colour for anyone who wants a bold blue shade without the harsher chemistry of oxidative dyes. This type of hair tint is usually chosen by people who like vivid fashion colours, want to refresh pre-lightened hair, or prefer to experiment without committing to permanent colour. The pigment sits on and around the outer layer of the hair rather than changing the hair’s natural melanin from within, so the result depends strongly on the starting base: very light or bleached hair gives the brightest electric blue, while darker blondes tend to show a deeper, cooler blue veil.
What makes this formula interesting is its ready-to-use, ammonia-free, peroxide-free and PPD-free approach. Without ammonia or peroxide, the product does not rely on oxidation to develop colour. Instead, direct blue pigments deposit immediately onto the hair surface, which is why shades like this can look especially saturated on porous or pre-lightened lengths. This also means the colour gradually fades with washing rather than leaving a sharp regrowth line. For people who enjoy changing tone from time to time, that softer fade-out is often one of the main advantages of a semi-permanent dye.
Beyond colour, Bad Girl has added conditioning ingredients that help the hair feel smoother after tinting. Keratin is a hair-identical protein commonly used in cosmetic formulas to coat roughened areas and improve the feel of the strand, especially on processed hair. Vitamin E acts as an antioxidant ingredient in the formula, while linseed oil helps soften the hair and add shine, so the blue tone looks glossier rather than flat. This combination makes the product particularly suitable for bleached, porous or dull-looking hair that needs colour with a less aggressive profile.
This 150 ml hair colouring product fits well into scenarios such as refreshing faded blue lengths, adding a statement tone before an event, or giving grey or white hair a creative full-blue effect. It can also work as a blue overlay on light brown to dark blonde bases, though the result will be moodier and less vivid. Because direct dyes interact differently with each hair type, porosity and previous colouring history matter as much as the shade in the bottle.
As with any vivid hair tint, do a patch test before first use and use gloves, as blue pigments can temporarily stain skin and some surfaces during application. If your hair is highly porous, freshly bleached, or chemically stressed, it is wise to test on a small section first to see how intensely the colour takes and how it fades.
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