The Doctor. Hair Serum with Panthenol and Apple Vinegar Reconstruction, 89 ml
In stock now — similar products
Warehouse availability
- SKU:
- V00000012271
- EAN:
- 8588009351047
Not sure what to choose?
Write to us in the chat - we help you pick the right product in plain words.
- We explain the differences
- We help you choose
- We explain delivery
The Doctor's Panthenol and Apple Vinegar Reconstruction Hair Serum is designed for damaged hair and dry, flaky scalp. Its natural ingredients help moisturize the scalp and hair, combat dryness and tightness, and assist in restoring hair structure.
Panthenol + Apple Vinegar Reconstruction Scalp Serum is suitable for hair that has been damaged due to frequent heat styling, coloring, and aggressive environmental factors. The formula of this serum combines active ingredients specifically chosen for active reconstruction and hair restoration.
Panthenol (provitamin B5) moisturizes, nourishes, and soothes the scalp while addressing irritation. It also promotes the repair of damaged hair structure, moisture retention, and shine.
Natural apple vinegar enhances hair shine, fights dandruff, provides strengthening effects, and contributes to hair density and softness.
The serum has a pleasant scent and light texture. It absorbs well without leaving a greasy film or sticky residue. It can be used after every hair wash, and there is no need to rinse it out.
Directions for use: Apply evenly to the scalp, gently massage it in, and distribute along the length of the hair using a comb.
Ingredients: Aqua, Betaine, Vinegar, Panthenol, Glycerin, PEG-12 Dimethicone, Acrylates/Beheneth-25 Methacrylate Copolymer, PEG-40 Hydrogenated Castor Oil, Tetrasodium Glutamate Diacetate, Sodium Hydroxide, Citric Acid, Parfum, Phenoxyethanol, Ethylhexylglycerin, Limonene, Linalool, Hexyl Cinnamal, Geraniol.
What This Serum Is For
"THE DOCTOR" Juukseseerum Pantenool ja õunaäädikas 89 ml by Elfa Pharm is a leave-in hair serum for hair that feels weakened, rough or dull after frequent heat styling, colouring or exposure to dry air and weather changes. People usually choose this kind of scalp and hair serum when the roots feel tight or flaky and the lengths have lost smoothness and shine.
Key Actives and How They Work
The formula focuses on two familiar actives with clear roles:
- Panthenol (provitamin B5) is valued in hair and scalp cosmetics because it binds water well. It helps the scalp hold moisture more effectively and makes the hair fibre feel less dry and brittle — improving softness, reducing the feeling of dehydration and giving the lengths a smoother look.
- Apple vinegar is often used in hair products for its balancing effect: it helps the hair surface lie flatter, so strands reflect light better and feel less coarse. When the cuticle is smoother, hair is easier to comb and looks more polished.
Texture and Everyday Use
This Elfa Pharm hair serum is water-based and light, so it sinks in quickly without the oily finish some hair oils leave behind. That makes it suitable not only for very dry lengths, but also for people who want scalp hydration without heaviness. It fits well after washing, especially if your hair tends to feel stressed by:
- a hair dryer or straightener
- bleach or colour services
Who It May Suit and Important Notes
This product is best seen as a cosmetic step for ongoing moisture and surface care rather than an instant fix. It may suit someone who:
- has a scalp that feels dry after cleansing
- notices frizz at the ends
- wants extra softness and shine between masks
If your scalp is very sensitive, or if you have broken skin, try a small test area first. Avoid contact with eyes, and if irritation appears, stop use.
Specifications
| Brand | The Doctor |
|---|---|
| Product type | Serum |
| Application area | Hair, Scalp |
| Cosmetic concern | Brittle/damaged hair, Dandruff, Dry and dull hair |
| Action / Effect | Repair/regeneration, Moisturising |
| Key ingredient | Panthenol |
| Hair type | Damaged/brittle, Dry |
Delivery - terms and prices
After placing an order, delivery is processed on business days. Package design and product images may differ. We dispatch orders within 1–2 working days. Transit time depends on the carrier: within Estonia and to Finland usually up to 3 days, to Latvia 3–4 days, to Lithuania 4–5 days, to Poland up to 7 days. Omniva International Post shows its own lead time for each service.
- Pick-up at the Vitateka store (T1, Peterburi tee 2, Tallinn)Free
- Smartpost parcel locker2.15 €
- DPD parcel locker2.19 €
- Omniva parcel locker2.88 €
- Smartpost courier4.60 €
- DPD courier5.38 €
- Omniva courier6.20 €
- DPD parcel locker3.79 €
- Omniva parcel locker4.50 €
- DPD courier5.13 €
- Omniva courier6.05 €
- Unisend (LP Express) parcel locker2.31 €
- DPD parcel locker3.79 €
- Omniva parcel locker4.55 €
- DPD courier5.13 €
- Omniva courier6.05 €
- Posti FI parcel locker / pick-up point6.17 €
- Omniva International Post - Economy (up to 2 kg, 4–8 days)from 7.22 €
- Omniva International Post - Standard (up to 30 kg, 3–6 days)from 7.89 €
- Packeta courier to your door5.01 €
- Omniva International Post - Economy (up to 2 kg, 7–9 days)from 6.74 €
- Omniva International Post - Standard (up to 30 kg, 6–8 days)from 7.60 €
- Czech Republic - pick-up point (PUDO)from 3.93 €
- Czech Republic - courierfrom 6.10 €
- Slovakia - pick-up point (PUDO)from 3.80 €
- Slovakia - courierfrom 5.87 €
- Hungary - pick-up point (PUDO)from 4.13 €
- Hungary - courierfrom 7.42 €
- Romania - pick-up point (PUDO)from 3.61 €
Omniva International Post - the price depends on the country and the parcel weight. See the full price table on our Delivery page.
In addition to the thresholds listed above, we can consider free delivery options depending on the order amount and for deliveries to other countries. Contact us and we will suggest the best option.
Email: [email protected]
Chat: message us in the chat
Dispatch 1–2 working days; in transit: Estonia and Finland up to 3 days, Latvia 3–4 days, Lithuania 4–5 days, Poland up to 7 days.
No reviews yet
Be the first to share your experience.
Customer Questions
This is a leave-in serum, which means you apply it to the hair and leave it in instead of rinsing it out. The most practical time to use it is right after washing, while your hair is still damp. Start with a modest amount — about the size of a hazelnut or a small coin — and add more only if your hair still feels dry. Rub your palms together first, then spread the serum over the mid-lengths and ends, where hair tends to be roughest. If your scalp feels tight or flaky, you can press the remaining product onto the scalp with your fingertips, but there is no need to use a large amount there; this formula is light, so it spreads well even in a thin layer. After applying, comb through with a wide-tooth comb to distribute the serum evenly and avoid leaving any section dry or over-saturated. You can then style as usual. A very small drop on dry hair can also help tame flyaways, though the product is intended mainly for use on damp hair. Because it is water-based, it absorbs quickly and does not leave a heavy film when used in normal amounts. Still, start with less rather than more: you can always add another thin layer, but removing excess usually requires another wash. Avoid contact with the eyes. If your scalp is very sensitive or has broken skin, test the serum on a small area first and stop using it if irritation develops.
This serum is specifically formulated to be water-based and light, and it is described as sinking in quickly without the oily finish that many hair oils leave behind. That makes it a reasonable choice if you want hydration for the scalp or lengths but dislike the greasy feel of heavy oils. The product works with water-attracting panthenol and smoothing apple vinegar, not with oil-based shine, so the finish is usually more soft and matte than glossy. Greasiness is most often the result of over-application. On fine, short, or low-porosity hair, even a water-based serum can look wet or clumpy if you use too much. So start with a small amount — roughly a hazelnut-sized portion — and rub your hands together before smoothing it over the hair. Focus on the mid-lengths and ends, and only add a little more if your hair clearly needs it. If you have very thick or long hair, you may need a slightly larger amount, but it is still better to build up in two thin layers than to pour on a large quantity at once. This approach keeps the hair feeling light while still giving the moisture and smoothing benefits. To keep the water-based formula stable, store the bottle closed in a cool, dry place away from direct sunlight.
Yes, this serum is intended for hair that feels weakened, rough or dull after frequent heat styling, colouring, or exposure to dry air and weather changes. It contains two active ingredients with different roles. Panthenol, also known as provitamin B5, binds water well, so it helps the scalp hold moisture more effectively and makes the hair fibre feel less dry and brittle. This supports softness and reduces that rough, thirsty sensation in the lengths. Apple vinegar works on the surface of the hair: it helps the outer cuticle lie flatter, which means strands reflect light better and feel less coarse. A smoother cuticle also makes hair easier to comb and gives the lengths a more polished look. However, this is a cosmetic step for ongoing moisture and surface care rather than an instant fix. You may feel a difference in softness right after the first use, especially if the hair was quite dry. The smoothing and shine effects tend to appear with regular use because a flatter cuticle is a gradual surface change, not a one-time event. Use the serum consistently after washing, and continue with your usual conditioner or a weekly mask if you need deeper conditioning — this product is not a replacement for those steps, but an additional layer for daily hydration and smoothness. Individual results will vary depending on your hair porosity, how much product you use, and the condition of your hair at the start.
Yes. The product is aimed at hair that feels stressed by a hair dryer or straightener, or by bleach and colour services. Those processes can dry out the fibre and make the cuticle feel rough, which often shows up as dullness, frizz and reduced shine. The panthenol in this serum helps the hair and scalp retain moisture, while the apple vinegar helps the hair surface lie flatter, making strands feel less coarse and appear more reflective. That makes it a useful step to include after washing, especially if you regularly use heat tools or have recently had your hair coloured. There is one important limitation: the product information does not describe this serum as a heat protectant. If you blow-dry or use straighteners on high heat, keep using a dedicated heat-protection product and treat this serum as a separate moisture and smoothing layer. Apply it on damp hair before your usual heat protectant or styling product, or follow the order that suits your existing routine. Also, if you have just had a chemical treatment or your scalp feels sensitive, irritated or broken, do a small patch test on one area before applying the serum over the whole scalp, and stop use if irritation appears.
Added to your cart
How to install the app Open the shop in your browser
- 1 Tap the page menu next to the address bar, then “Share” If the share button is already in the Safari toolbar, tap it straight away.
- 2 Scroll down and choose “Add to Home Screen”
- 3 Leave “Open as Web App” switched on and tap “Add”.
On iPhone and iPad this is the only way: Apple does not let any website install an app by itself.
- 1 Tap the share button in the Safari toolbar
- 2 Scroll down and choose “Add to Home Screen”
- 3 Confirm with “Add” — the app lands on your home screen.
On iPhone and iPad this is the only way: Apple does not let any website install an app by itself.
- 1 Tap the share button in the address bar (in Firefox: open the menu, then “Share”)
- 2 Scroll down and choose “Add to Home Screen”
- 3 Confirm with “Add” — the app lands on your home screen.
No such item in your browser? Open the shop in Safari and add it from there.
This page is open inside another app (Facebook, Instagram, Google…), and nothing can be installed from there. Open the shop in Safari: choose “Open in browser” in that app’s menu, or copy the link and paste it into Safari.
This page is open inside another app (Facebook, Instagram, Google…), and nothing can be installed from there. Open the shop in Chrome: choose “Open in browser” in that app’s menu, or copy the link and paste it into Chrome.
Link copied — paste it into the address bar of your browser.
Could not copy automatically — press and hold the link below to copy it.
Open the browser menu (the three dots) and choose “Install app”.
Click the install icon in the address bar, or open the browser menu and choose “Install Vitateka”.
Open the browser menu and choose “Install app” or “Add to Home Screen”.