When is it best to drink it: in the morning, during the day or in the evening?

Since the drink contains no caffeine, it does not affect falling asleep and puts no strain on the nervous system; this is its main practical difference from coffee in terms of when you drink it.

  • Morning: suits those who want to keep the familiar ritual of a warm cup but without a caffeine ‘kick-start’; the mild taste of chicory and cedar extract creates a cosy feeling without sharp stimulation.
  • Daytime: handy as a warm break when a second or third cup of coffee already feels like too much but you want something warming.
  • Evening: perhaps the most obvious scenario; you can have a warm cup before bed without worrying about insomnia.

The drink is instant, so it is quick to prepare: simply pour hot water over the powder. You can drink it with milk or a plant-based alternative or without; there is a creamy note in the formula anyway. The specific dosage is given on the manufacturer's packaging; go by that rather than your coffee-making habits.

The product is not a medicine and is not intended to treat or prevent any conditions.

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