If your hair is dry, porous, bleached, heat-styled or chemically processed, use this shampoo as the cleansing step rather than expecting it to provide all the care your hair needs. It is designed to wash away sebum, dust and styling residue and to help the hair fibre feel smoother, but severely dry ends usually need additional conditioning after shampooing.
A practical routine is to massage the shampoo gently into the wet scalp, then rinse thoroughly. Avoid piling the lengths on top of the head or scrubbing the ends, because fragile hair can be more prone to tangling when wet. If you need a second wash because of heavy styling residue or oil, use a smaller amount the second time.
After rinsing, apply a matching balm or mask to the lengths, especially from mid-length to ends. This helps address dryness and roughness where hair is usually most worn. If your scalp is very sensitive, introduce the shampoo gradually and stop using it if you notice persistent discomfort, itching or irritation.