Does this bar contain added sugar, and is it a good choice if I'm cutting down on sugar? — Unglazed bar "Cookies and cream" 60 g - Bombbar

The Bombbar Cookies & Cream Protein Bar is made without added sugar. Its sweetness comes from stevioside, a sweetener derived from the stevia plant, which is why the bar can taste dessert-like without the usual amount of sugar found in a cookie or chocolate bar.

No added sugar does not mean sugar-free or carbohydrate-free. Whey protein concentrate and milk protein concentrate naturally contain lactose, which is a form of sugar, and other ingredients may also contribute to the final carbohydrate numbers. If you are counting sugar or carbohydrates for medical, sporting, or dietary reasons, look at the total sugars and total carbohydrate values on the package rather than assuming the bar contains none.

The bar has 20 g of protein and a high amount of fiber, so it can feel more filling than an ordinary sweet snack. That may make it easier to use when craving something sweet but still wanting to moderate sugar intake. However, it is a processed functional snack, not a whole food, and it needs to fit within your overall eating pattern. If you are not used to sweeteners, start with a small portion; sweeteners can cause digestive discomfort in sensitive people.