This topping is a good match for foods that benefit from a sweet, creamy condensed-milk-style note. It can be drizzled over porridge, breakfast bowls, pancakes, baked oats or cottage cheese and творожные-style dishes. These bases are fairly neutral, so the milky caramel flavour comes through without needing a large amount.
It can also be added to coffee or other hot drinks if you want sweetness and a dairy-style flavour. Because the product contains fibres that help create thickness, it may not dissolve exactly like sugar or liquid syrup. Stirring it in well is the most practical approach, especially in hot drinks or warm porridge. For cold foods, adding it on top as a drizzle may preserve the sauce-like texture better than trying to mix it completely through a thick base.
A useful way to start is with a modest amount, taste the dish, and then add more only if needed. This matters because condensed-milk flavour is naturally quite dessert-like, and the topping is intended to provide a sweet accent rather than replace the structure of a meal. Pairing it with plain oats, unsweetened cottage cheese or simple pancakes also helps you control the overall sweetness of the finished dish.