This balm is formulated for dry, rough, or weather-exposed lips, making it a candidate for winter use. Its shea butter helps soften the surface and reduce the appearance of small flakes, while coconut oil and the overall texture aim to create a light protective layer to minimize moisture loss from wind and cold air.
For best results on persistently flaky lips, incorporate it into a consistent routine. Start with gently patting your lips dry after washing your face. If flakiness is significant, you can very softly brush your lips with a clean, damp washcloth or a dedicated, ultra-gentle lip scrub before application; this removes loose flakes so the balm can better adhere to and condition the underlying skin. Apply the balm evenly, ideally while your lips are still slightly damp to help seal in that moisture. Reapply as needed throughout the day, especially before going outside into harsh weather, after being in heated indoor spaces which can be drying, and after meals or drinking. Consistency is key—using it preventively, not just when discomfort is severe, often yields better long-term comfort.
Note that if flakiness is accompanied by cracking, bleeding, or signs of irritation, it's advisable to discontinue use and consult a dermatologist to rule out other conditions.