How should this balm be applied to get the maximum effect? — Cooling Balm Pferdebalsam Bio Vital 500 ml

Directions according to the card: apply a small amount of balm to the skin, rub it in with light massaging movements and let the product work for the best result. The manufacturer does not specify the area of application, the optimal time, the amount or the duration of action. According to the description, the cooling balm is intended to relax and restore tense muscles after physical exertion or overexertion, calming and reviving the muscles and providing quick relief and freshness (manufacturer's claims).

General recommendations (not a manufacturer's instruction): apply the balm to clean skin without strong pressure; do not apply it to damaged skin, open wounds or mucous membranes; if your skin is sensitive, try the balm on a small area the first time; an intense feeling of cold can interfere with falling asleep if the balm is applied right before bed. For external use only; avoid contact with the eyes (if it gets into the eyes, rinse thoroughly with water); in case of allergic reactions, stop use and consult a doctor.