How should I store this balm to keep it in good condition, and does it have a shelf life? — Balm for children Badger fat 0+-AromaSaules

To preserve the balm's texture and efficacy, store it in a cool, dry place away from direct sunlight and heat sources, such as radiators or windowsills. Excessive heat can cause the petroleum jelly and fat base to become overly runny and potentially separate. The compact tube helps protect the contents from air exposure, but always screw the cap on tightly after use to prevent oxidation, which is mitigated by the included vitamin E. Avoid introducing water or moisture into the tube, as this can promote microbial growth. While cosmetics do not legally require an expiry date if shelf life exceeds 30 months, a Period After Opening (PAO) symbol—often 12M or 24M—is typically found on the packaging. For this type of natural-fat-based product, typical best practice is to use it within 12-18 months of opening. Discard if you notice any significant change in colour, texture (like graininess), or smell, as these indicate the fats may have degraded.