How should I apply the cream to get the most out of it?

Apply the cream to clean, preferably slightly damp skin. The best moment is within a few minutes after a shower or bath: a richer cream forms a light protective layer over the skin that helps water stay in the upper layers for longer, so applying it while some moisture is still present makes that mechanism work harder for you.

A practical routine:

1. Pat the skin with a towel rather than rubbing it fully dry.
2. Warm a small amount of cream between your palms and massage it in with upward strokes until absorbed.
3. Give a second, thinner pass to the driest zones — elbows, knees, shins, heels — where skin loses smoothness first.
4. Let it absorb for a few minutes before dressing, especially in tight clothing.

Evening application works well because the cream has undisturbed hours to sit on the skin, which fits the after-bath, end-of-day regimen this product is designed for. In cold weather or after sun exposure you can use it more generously or twice a day. Consistency matters more than quantity: a moderate amount applied daily gives a more even, lasting result than occasional heavy layers.