How should I apply it for an even result?

Bad Girl Mad Orange is a semi-permanent direct dye, so it does not require mixing with a developer or any additional preparation. You can apply it directly to clean, towel-dried hair. Start by wearing gloves to protect your hands – the pigment can stain skin. It is also a good idea to protect your clothing and bathroom surfaces during application, as the product may transfer before the first rinse.

For an even result, section your hair into manageable parts and apply the colour to each section, making sure every strand is coated. Use a comb or your gloved fingers to distribute the colour evenly. Avoid contact with your eyes and any irritated areas of the scalp. If you are prone to sensitivity, do a patch test on a small area of skin before the first use.

Because the final shade depends on the porosity and condition of your hair, it is recommended to test a small strand first – especially if your hair has been heavily lightened or chemically processed. This will show you how the shade develops and fades on your hair. After application, follow the instructions on the packaging for the leave-on time and rinsing. The product is designed to fade gradually, so you can reapply it as needed to maintain the colour.