For a 250 ml tube used daily as an all‑over body cream after showering, you can expect it to last roughly 4–6 weeks for one person, depending on how liberally you apply it. If you're using it primarily on hands and face (as a 3‑in‑1), the same tube could easily last 2–3 months.
A few practical factors affect longevity: using a pea‑sized amount for the face, a nickel‑sized dollop for each arm or leg, and ensuring your skin is slightly damp (not dripping wet) after washing helps spread the cream more thinly and effectively. Storing it in a cool, dry place away from direct sunlight preserves its texture. Since it’s a family‑friendly staple, sharing among household members will naturally reduce the time per tube.