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How does the organic blueberry extract benefit the skin, and what is its primary function?

The primary active ingredient in this cream is organic blueberry (Vaccinium uliginosum) extract, derived from the northern blueberry known as golubika. This berry is naturally rich in polyphenols and anthocyanins, which are the pigments responsible for its dark blue color. In this cosmetic formulation, these compounds function as antioxidants on the skin's surface.

Their main role is to help neutralize free radicals formed by exposure to UV light and environmental pollution. Over time, these free radicals can contribute to dullness and the appearance of premature ageing. By incorporating this extract, the cream aims to support the skin's natural defense mechanisms against daily environmental stressors. Additionally, the cream includes humectants that attract and hold water inside the stratum corneum, helping to keep the skin feeling comfortable and "plump" rather than tight after washing.