Can I use this shampoo every day, and how should I pair it with a conditioner?

Yes, the shampoo is formulated for regular use, making it suitable for daily washing if that's your routine. It's described as a gentle cleanser with a non-heavy finish, which aligns with frequent use. The inclusion of panthenol and conditioning polymers helps reduce tangling and roughness, which can be beneficial with daily washing.

Pairing it with a conditioner depends on your hair type. For straight, wavy, or fine hair, a lightweight conditioner applied mainly to the mid-lengths and ends may be sufficient. The product note suggests that for very dry or highly processed hair, it may be useful to pair it with a richer conditioner or mask. In this case, use the shampoo as your cleanser and follow with your chosen treatment to address the specific dryness or damage. This allows the shampoo to focus on cleansing and delivering its vitamin and botanical complex, while the conditioner handles intense hydration and detangling.