The product description explicitly notes it is a good option for dry, dull hair after colour services. Bleaching and permanent dyes lift the cuticle and remove natural lipids, leaving hair porous and prone to moisture loss. The plant ceramides in this mask fill gaps between lifted cuticle scales, reducing porosity so colour molecules stay locked in longer and the hair feels less straw-like. Pure aloe vera juice adds water-based hydration without heavy oils that could weigh down fine, coloured strands.
The mask does not contain sulphates, strong chelators, or high-pH ingredients that typically fade artificial pigment. However, always rinse with cool or lukewarm water — hot water opens the cuticle and accelerates colour loss regardless of the treatment used. If you have just had a chemical service in the salon, wait 48 hours before the first mask application to let the colour fully settle.
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